Roberto Martínez is a 30-year-old Mexican content creator born in Monterrey, Nuevo León, with over 11 million followers and 3 billion views. He is an important opinion leader of his generation, creating social projects, producing audiovisual content, and being a software engineer and writer. He has published 3 bestselling books, including “Mexico lindo y querido diario,” “Creativo,” and “El arte de perder,” selling over 70,000 copies. His podcast “Creativo” on Amazon Music features interviews with renowned figures such as Diego Luna, Chumel Torres, Ximena Sarinana, Camilo, Luisito Comunica, Santa Fe Klan, Rosalia, Facundo, Franco Escamilla, Juan Guarnizo, among others.
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